Made a Difference.
In my time at Pasa Sustainable Agriculture, I worked to help raise just over $200 Million for farmers across the East Coast with a focus on soil health, BIPoC access to rural land, and helped place one of the first six USDA - Urban Farm Services Association offices in Philadelphia, PA.
Created a brand story video as a donor pitch, as well as navigated final edits with outside contractor production by Wolfpack Design.
In my role as Community Development Director, I led a team of four people to connect with our donors and sponsors. I collaborated led the communications team on donor community voice and worked with Big Duck to finalize a print pamphlet to facilitate in-person donor materials at our events. I met with investors, individual donors, policy committees in the Pennsylvania Department of Agriculture, as well as leading the grant writers in application strategy for foundations and endowments. Over 1.5 years, I brought in many new sources of funding. I attended community events, farm programming, and helped build the annual Pasa Sustainable Agriculture Conference to grow the audience and regenerative thinking for farmers, generating brand, farmer outcomes, and donor sense of impact on our food system, our land, and all people. Last, I was a writer of three pieces for Grid Magazine, yet published under the name of the executive director for organizational lift from the Pasa office in Harrisburg to Philadelphia urban farmers or sustainable food focused people.
Grid Magazine Articles
Ghost written material for the Executive Director of Pasa Sustainable Agriculture through my connections with Grid Magazine.
Promoting the relationship between the organization and urban agriculture for PA State Department of Agriculture and USDA innovation grants.
These articles were published under — environment / food / farming / politics / community — on Grid Magazine’s website.
Campaign to support our soil in partnership with the Pennsylvania Soil Health Coalition members to engage in public policy and education while engaging with funding methods to help farmers fix our soil >> read more here >>
Postcards were created to reach outside the primary market of farmers to connect with the audience from the local food, climate, and larger health sectors.
** these postcards created by Big Duck as an outside contractor
Social media Earth Week graphic campaign highlighted on wide media streams via facebook, twitter and instagram through an embedded marketing service to highlight this to 10,000 accounts a week.
** Postcards below created by Big Duck as an outside contractor
